MERCADO ACCEPTABLE USE POLICY

Introduction

This Policy sets forth the principles that govern the use by customers of Mercado's Web-based search engine and services. This Policy is designed to help protect our customers, and the Internet community, from irresponsible, unlawful or harmful activities.

This Policy identifies the following actions that Mercado considers to be Prohibited Actions (meaning those actions that may lead to denial of access or impediment of service):

General Violations

Using the Mercado services for illegal activities.
Copying,duplicating, publishing or otherwise disseminating Mercado's proprietary technology or creating subsets or derivative databases from the database created by Mercado (the "Database").
Assigning, selling or otherwise transferring Mercado's proprietary technology to any third party.
Providing services for a fee using Mercado's proprietary technology or any subsets or derivatives thereof.
Allowing data from Mercado's proprietary technology to be made available to others or downloading Mercado's proprietary technology onto any electronic storage media or distributing or transferring the Database or Search Results in any form (printed, electronically relayed, posted to public list services or bulletin boards, or magnetically stored) to, or for the benefit, of others.
Unauthorized distribution of passwords and/or access codes.

Impersonation/Forgery

Adding, removing, or modifying identifying network header information (aka "spoofing") in an effort to deceive or mislead.
Attempting to impersonate any person by using forged headers or other identifying information.

Network unfriendly activity

Any activities which adversely affect the ability of other people or systems to use Mercado services or the Internet. This includes "denial of service" attacks against the Mercado servers, network hosts or individual users.

Commercial e-mail

Sending unsolicited commercial e-mail. Using a Mercado e-mail or website address to distribute commercial e-mail.
Sending large volumes of unsolicited e-mail (aka "mail bombing").

Access control and Authentication

Attempting to circumvent user authentication or security of any host, network or account (aka "cracking"). This includes, but is not limited to, accessing data not intended for the customer, logging into a server or account the customer is not expressly authorized to access, or probing the security of Mercado servers and networks.

Proxy Hunters, Spiders, Robots

Using any program/script/command, or sending messages of any kind designed to interfere with a User's session, by any means, locally or by the Internet.

Enforcement

Mercado reserves the right to monitor Internet access to the Mercado search services by authorized User(s)/Licensee(s), as part of the normal course of its business practice. Should Mercado discover User(s) engaged in Prohibited Actions as outlined above, which create denial of access or impediment of service, and which adversely affect Mercado's ability to provide services, Mercado reserves the right to take preventative or corrective actions to protect itself and its users from the Prohibited Actions outlined above, including temporarily or permanently suspending User/Licensee access to the relevant Mercado Client Space and/or Database. Mercado shall make written/electronic notification to User or Licensee point of contact of any temporary suspension, and the cause thereof, as soon as reasonably possible. This temporary suspension will remain in effect until the Prohibited Actions have ceased.

Revised: February 2008